With the current economic
environment and the inevitable
globalization of business,
employees at all levels require
formal understanding of business
principles and challenges. The
MEF Academy Certificate in
Business Management is designed
to provide practical knowledge
and skills for employees to
understand the challenging
business environment and
proactively perform towards
business performance and growth.
Employees are equipped with
crucial business competencies to
encourage intraprenuerial skills
(improve performance within the
company) as well as
entrepreneurial skills
(self-manage business in
preparation for unpredictable
economic status).
The program is designed to:
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Formalize the competency
standards required for
employees involved in
managing aspects of the
business and employees. |
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Provide basic qualification
and recognition for
executives and non-
executives to move up the
management levels. |
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Provide an overview of the
Business Management,
focusing on key areas of
finance, consumer marketing
and intra / entrepreneurship
which equip participants
with skills within as well
as out of the company. |
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Develop knowledge and skills
in implementing practical
business management and
marketing / product /
services solutions for
sustaining and developing
business. |
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COURSE OUTLINES |
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PRINCIPLES OF MANAGEMENT
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-
Introduction to
Management
-
Business Strategy
-
Organisational
Structures
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Operational Planning
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Macro Business
Issues
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BASIC
FINANCE
& ACCOUNTING |
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Introduction to Accounts
& Finance
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Accounting Standards
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Principles of Accounting
& Auditing
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Rules of Book Keeping
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Basic Accounting
Concepts
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Understanding of
Financial Statements
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MARKETING & BUSINESS |
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Introduction to
Marketing
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Consumer/Customer
Behavior and Mapping
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Business Competition &
Markets
Services/Products
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Pricing Concepts
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Marketing Promotions
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BUSINESS
LAW |
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INTRA
& ENTREPRENEURSHIP |
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Introduction to
Entrepreneurship
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Developing Intra-preneurial
skills
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Entrepreneurial
Viability Assessment
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Presenting the
Intra/Entre Business
Plan
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ASSESSMENTS |
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WHO
SHOULD OBTAIN THIS CERTIFICATION?
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Organizations are encouraged to
provide formal certification in
training competencies for the
following categories of staff:
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Supervisors, executives,
assistants and non-executive
staff seeking formal
qualification in the
business environment. |
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All levels of company
personnel currently involved
or have future potential in
management functions and
business activities. |
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Individuals with or without
experience, having an
interest in Business
Management and seeking to
pursue a career in business. |
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Individuals facing possible
restructuring within the
organisation (lay-offs /
retrenchment / separation)
seeking to equip with
self-managed business skills.
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ENTRY
REQUIREMENTS |
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Qualification : Minimum SRP
with or without working
experience |
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CERTIFICATION |
Certificate in Business Management
will be awarded by the MEF Academy
upon completion of all program
requirements. |
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COURSE
FEES |
RM2,600 per participant, with RM400
discount for MEF members /
individuals working with MEF member
companies. |
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REGISTRATION PERIOD |
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DATE
OF COMMENCEMENT |
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PROGRAM SCHEDULE |
6PM – 8PM (Weekday, Tuesday &
Thursday)
9AM – 1PM (Weekends - Sunday) |
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VENUE
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MEF Training Centre
3A06-3A07, Block A, Pusat Dagangan Phileo Damansara II
No. 15, Jalan 16/11
Off Jalan Damansara
46350 Petaling Jaya
Selangor Darul Ehsan
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For more information, kindly contact
the MEF Academy at 603-7955
7778. |